Dealers
Invest with AGCO and join our growing family of profitable, digitalized and farmer-focused dealers with a shared commitment to excellence. Our world-renowned brands are instantly recognizable, synonymous with quality and unmatched customer support.
Join our growing family!
AGCO equipment is sold and serviced by local, independent dealers who back each product they sell with experienced, factory-trained staff and service personnel.
FarmerCore - Farmer Experience Revolutionized
Using next-generation tools and approaches, FarmerCore is our Farmer-First strategy to put dealers in closer proximity, both onsite and online, to growers. This creates a more agile, proactive and customer-centric network that provides a seamless purchase, service and support experience.
What is in it for you as a dealer?
- Smart Network coverage helps you build hub-and-spoke facilities for improved territory coverage with an enhanced cost to serve.
- Digital tools enrich the customer experience throughout the ownership journey. This builds satisfaction and brand loyalty to make it an easy decision to repurchase from you.
- An omnichannel approach to the customer journey empowers customers to do more basic tasks on their own, which allows your employees to provide more high-value support as product experts and trusted advisors.
- Additional FarmerCore efforts include the development of platforms and solutions to help dealers become more efficient, sustainable and profitable.
Brand Recognition
Our dealers highlight our strong brand names as a key competitive advantage. No other agricultural company in the world offers a more comprehensive range of machines and equipment than we do. Our brands are respected and experienced, forward-thinking and diverse. And that is why AGCO strives to offer more solutions for farmers than any other agriculture company.
Smart solutions for sustainable agriculture
Agriculture is undergoing unprecedented changes, becoming more data-driven, interconnected and professional than ever before. In this new era of technology-driven agriculture, farmers require the most effective solutions to sustainably feed the world. Becoming an AGCO dealer not only grants you access to the latest precision agriculture technologies but also positions you to be at the forefront of this transformation, equipped with the tools and technologies that define the future of farming.
Training and Development through AGCO Academy
We believe it is essential to have a well-informed and knowledgeable team, which is why we will provide your staff with training on sales and marketing management, digital farming solutions, parts and technical support. We also recognize it is all about your people, so we offer access to financial and business management solutions delivered through a staged development program.
PTx Trimble
We believe that technology should give farmers the flexibility to work their way, empowering them to get the most out of their fields, resources and time.
If you are a dealer looking to help farmers use trusted technology that works regardless of equipment brand, we have got you covered. PTx brings you proven products that work with over 10,000 equipment models, plus a team of technologists and agronomists focused on the farm.
Distribution Management
Our distribution management team is composed of experienced and skilled professionals who have a global outlook but a local focus. We understand the diverse and specific dealer needs in your different markets and tailor our support and guidance accordingly. Available to help dealers achieve your business goals while enhancing performance and profitability, we also provide access to training, coaching, feedback and dealer resources.
Profitability
Starting a dealership with AGCO is a significant investment, but it positions you favorably for success. Many of our dealers have experienced substantial financial growth and can attest to the excellent opportunities available as an AGCO dealer.
Our dealers are highly profitable due to several key factors. AGCO’s well-known brands, including Fendt®, Massey Ferguson®, PTx and Valtra®, offer a full line of agricultural equipment and solutions catering to diverse customer needs. As a global leader in agricultural equipment, AGCO provides high-quality, reliable machinery that attracts customers. Additionally, AGCO supports our dealers with experienced, factory-trained staff and service personnel to ensure excellent customer service and satisfaction. With more than 3,000 independent dealers and distributors, AGCO provides localized service and support, enhancing customer loyalty and repeat business.
Parts Support
Supporting farmers is our sole mission at AGCO, which is why we place product support and machine uptime at the heart of everything we do. Our global parts warehouses ensure that parts are available and ready to be shipped at a moment’s notice, setting industry-leading benchmarks for support and aftermarket care. Whether you are a dealer or a farmer, we have solutions in place to give you the support you need, when you need it.
Becoming a dealer
Interested in becoming a dealer of one of our brands? Apply Now to Become An AGCO Dealer.
Interested in becoming a PTx Trimble dealer? Apply Now to Become a PTx Trimble Dealer.
